{"id":49,"date":"2015-12-11T09:41:19","date_gmt":"2015-12-11T08:41:19","guid":{"rendered":"http:\/\/camonblog.com\/?p=49"},"modified":"2016-05-05T11:05:54","modified_gmt":"2016-05-05T10:05:54","slug":"community-manager-curso-online-bonificable","status":"publish","type":"post","link":"https:\/\/camonclass.com\/blog\/community-manager-curso-online-bonificable\/","title":{"rendered":"\u00bfQu\u00e9 es un community manager?"},"content":{"rendered":"<h6>Ser en internet o no ser en ninguna parte<span style=\"font-weight: 400;\">. Ahora mismo esa es la \u00fanica cuesti\u00f3n.\u00a0<\/span><\/h6>\n<p><!--more--><span style=\"font-weight: 400;\">Y es que nunca antes hab\u00edan estado las empresas <\/span><b>tan cerca de su mercado potencial<\/b><span style=\"font-weight: 400;\">. Conceptos como posicionamiento web, herramientas <a href=\"https:\/\/camonclass.com\/blog\/seo-posicionamiento-palabras-clave\/\">SEO<\/a>, <a href=\"https:\/\/es.wikipedia.org\/wiki\/Responsable_de_comunidad_de_internet\">community manager<\/a>\u00a0<\/span><span style=\"font-weight: 400;\">o alcance viral han venido para quedarse y hacen que nos demos cuenta del largo camino recorrido desde el <\/span><i><span style=\"font-weight: 400;\">esto me lo lleva mi sobrino, que sabe mucho de ordenadores,<\/span><\/i><span style=\"font-weight: 400;\"> hasta ahora. Vivimos inmersos en una <\/span><b>nueva forma de entender el marketing<\/b><span style=\"font-weight: 400;\">, y esta, igual que la tradicional, no puede dejarse a la improvisaci\u00f3n ni al azar: <\/span><b>la comunicaci\u00f3n 2.0 es un trampol\u00edn<\/b><span style=\"font-weight: 400;\"> que puede lanzarnos a lo m\u00e1s alto, pero tambi\u00e9n a un suicidio retransmitido globalmente.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Los profesionales de <\/span><i><span style=\"font-weight: 400;\">social media<\/span><\/i><span style=\"font-weight: 400;\"> se encargan de todo lo que tiene que ver con la comunicaci\u00f3n online de las empresas:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Dise\u00f1an <\/b><span style=\"font-weight: 400;\">contenidos atractivos para las redes sociales y el blog.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><b>Estudian <\/b><span style=\"font-weight: 400;\">lo que hace la competencia.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Identifican al p\u00fablico objetivo de la compa\u00f1\u00eda y mantienen con \u00e9l <\/span><b>relaciones estables y duraderas<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Se convierten en <\/span><b>portavoces <\/b><span style=\"font-weight: 400;\">de la empresa en las crisis de reputaci\u00f3n.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><b>Analizan <\/b><span style=\"font-weight: 400;\">\u00a0cu\u00e1ndo, cu\u00e1nto, c\u00f3mo y d\u00f3nde hay que publicar para tener mayor difusi\u00f3n y aparecer en las primeras p\u00e1ginas de Google.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Y, sobre todo, le ponen cirios a San Internet para que esto se traduzca en clientes.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">En las empresas de mayor tama\u00f1o estas tareas se reparten entre dos grupos profesionales: el social media manager, que es quien dise\u00f1a las estrategias de comunicaci\u00f3n en la red, y el community manager, que las pone en pr\u00e1ctica. En las m\u00e1s peque\u00f1as todo suele recaer en un solo responsable al que se llama como el segundo; de ah\u00ed que <\/span><b>community manager<\/b><span style=\"font-weight: 400;\"> sea el t\u00e9rmino que ha alcanzado m\u00e1s difusi\u00f3n y con el que se conoce, gen\u00e9ricamente, a ambos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si eres una persona <\/span><b>creativa <\/b><span style=\"font-weight: 400;\">y te gusta <\/span><b>comunicar<\/b><span style=\"font-weight: 400;\">; si tienes un <\/span><b>esp\u00edritu emp\u00e1tico, sociable y conciliador<\/b><span style=\"font-weight: 400;\">; si se te da bien <\/span><b>crear estrategias<\/b><span style=\"font-weight: 400;\"> y <\/span><b>te apasiona internet<\/b><span style=\"font-weight: 400;\">, y tienes la santa <\/span><b>capacidad de sorprender<\/b><span style=\"font-weight: 400;\">, pero tambi\u00e9n la de <\/span><b>reaccionar <\/b><span style=\"font-weight: 400;\">ante los zascas, community manager podr\u00eda ser una buena salida profesional para ti. En principio, con todo lo que hemos dicho y unas <\/span><b>ganas ilimitadas de aprender<\/b><span style=\"font-weight: 400;\">, ser\u00eda suficiente. Y decimos ilimitadas porque, quiera o no quiera, un community manager ya nunca m\u00e1s podr\u00e1 dejar de hacerlo.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h6><a href=\"http:\/\/cursos.camonclass.com\/curso-de-community-manager-9286-1.html\">Curso online de community manager.<\/a><\/h6>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/b35OAEsfHYw?feature=oembed\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u00bfTe atreves? Community manager es una de las <\/span><b>profesiones del futuro<\/b><span style=\"font-weight: 400;\">, en la que podr\u00edas desarrollar todo tu talento y sentir que te reconocen por ello. \u00bfO crees que alguna persona en tu equipo podr\u00eda dar el perfil? Nuestro curso online de\u00a0community manager es <\/span><b>100 % <a href=\"https:\/\/camonclass.com\/blog\/todo-costes-formacion-bonificada\/\">bonificable<\/a><\/b><span style=\"font-weight: 400;\">, as\u00ed que ofrecerle a ella esta formaci\u00f3n podr\u00eda resultar la opci\u00f3n m\u00e1s econ\u00f3mica e inteligente. Su duraci\u00f3n es de 80 euros, y convalida como 2 cr\u00e9ditos ECTS. Adem\u00e1s est\u00e1 homologado por la <a href=\"http:\/\/www.urjc.es\">Universidad Rey Juan Carlos<\/a>, como todos nuestros cursos online.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #3366ff;\">\u00bfQuieres saber m\u00e1s sobre nuestros cursos online 100 % bonificables? \u00a1En <span style=\"color: #ffd400;\">Camonclass <\/span>te informamos gratis y sin compromiso alguno!<\/span><\/strong><\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f133-o1\" lang=\"es-ES\" dir=\"ltr\" data-wpcf7-id=\"133\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/blog\/wp-json\/wp\/v2\/posts\/49#wpcf7-f133-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulario de contacto\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"133\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.4\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"es_ES\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f133-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p>Nombre (requerido)\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n<\/p>\n<p>Correo electr\u00f3nico (requerido)\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n<\/p>\n<p>Tel\u00e9fono (requerido)\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"tel-403\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"tel-403\" \/><\/span>\n<\/p>\n<p>Mensaje\n<\/p>\n<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span>\n<\/p>\n<p>[recaptcha]\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Enviar\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n\n<p>&nbsp;<\/p>\n<p>Photo credit: Seemann from morguefile.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ser en internet o no ser en ninguna parte. Ahora mismo esa es la \u00fanica cuesti\u00f3n.\u00a0<\/p>\n","protected":false},"author":2,"featured_media":916,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[13],"tags":[17,18,19,8,16,15],"class_list":["post-49","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresa","tag-community-manager","tag-curso","tag-curso-online","tag-formacion","tag-formacion-bonificada","tag-fundacion-tripartita"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qu\u00e9 es un community manager - Camonclass<\/title>\n<meta name=\"description\" content=\"\u00bfEstudias, trabajas o eres community manager? 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